How will the cities of the future look like?

How will the cities of the future look like?

Co-living spaces, shared mobility and self-driving vehicles The future of our society is urban. Public forecasts predict that urban population is going to treble in Africa and almost double in Asia over the next four decades, with over 50% of the land projected to become urban by 2030. New housing options Housing, transportation and overall urbanization need to be rethought to be environmentally sustainable and […]

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Traveller lifestyle: backpacking as a way of life

Traveller lifestyle: backpacking as a way of life

Over the last decade there’s been an increase in the number of people deciding to change their lifestyles and start a completely new life, more based on discovering and living experiences than on owning anything, as a way to connect with “real life” and get rid of the “materialistic” lifestyle by travelling with nothing else than a backpack. More recently, some industry events have started […]

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London: creating a city brand

London: creating a city brand

London, along with New York, is one of the economic and cultural epicentres of the world in which other cities try to reflect themselves. To keep this leadership is crucial in order to preserveĀ a strong city brand and continue attracting talent and investment. London’s brand strategy includes positioning the city as the digital capital of the world, focusing on the attraction of entrepreneurs and startups […]

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